Crafting a Successful Wine and Lifestyle Brand with Chrishon Lampley of Love Cork Screw.
Podcast highlights with Chrishon Lampley
- Chrishon Lampley explains how she started in the wine industry and eventually founded her company, Love Cork Screw
- How Chrishon’s sales expertise helped her confidence with starting her brand
- The impact of digital media and why being comfortable on camera is a powerful tool
- Chrishon discusses her TEDx talk and how that experience ticked off a life goal
- How to convey your brand’s message through packaging and labeling
- How Chrishon evolved her company to become a lifestyle brand as well as a wine brand
- The impact of bucket lists on personal growth and productivity
- Which marketing strategies are the most effective for Love Cork Screw?
- Chrishon explains how to utilize your resources and reach out to everyone who previously said no
- How Chrishon overcomes the challenge of being a black woman owner in the wine industry